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TUESDAY, June 8, 2004, 4:30 PM - 6:30 PM | Room: 6F |
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TOPIC AREA: BUSINESS
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SESSION 150
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| | Business Day: Business Models in IP, Software Licensing, and Services
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| | Chair: Lucio Lanza - Lanza Tech. Ventures, Palo Alto, CA
| | | Organizers: Ellen M. Sentovich
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| | A variety of business models in design and design automation are being employed today that have a dramatic effect on the success of individual companies and of multiple industries within the domain of electronics. The three talks in this session will study models for managing IP, software licensing, design and EDA services. A variety of approaches, constraints, and case studies will be presented in each case, with conclusions about how to make these models most successful for all parties involved. The final portion of the session is devoted to discussion, debate, and Q&A.
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| |  150.1 |
Who Needs What, and Where They Find It
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| | Speaker(s): | Raul Camposano - Synopsys, Inc., Mountain View, CA
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| | 150.2 | Licensing Options: Finding the Win-Win |
| | Speaker(s): | Jim Douglas - ReShape, Inc., Mountain View, CA
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| | 150.3 | Integrated Design/Supply Chain Models to Accelerate Product Development |
| | Speaker(s): | Aurangzeb Khan - Cadence Design Systems, Inc., San Jose, CA
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| | 150.4 | Discussion/Q&A |
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